March Dadness: A Coin-Flip Tournament for Lincoln Dads, Because Why Not?
March Dadness. It’s flippin fun.
At JetSplash, we believe in two things: clean cars and good fun. And what’s more fun than an entire March Madness-style tournament that has absolutely nothing to do with basketball and everything to do with dads?
March Dadness is our annual, highly prestigious, extremely scientific coin-flip tournament exclusively for Lincoln dads. It makes no sense, and yet, it makes perfect sense—because that’s just who we are.
We’re Lincoln’s car wash, Lincoln’s community. We’ve been here for years, scrubbing off winter grime, spring slush, and whatever questionable substances summer brings. We know this city, we love this city, and we love the people who keep it running—including the dads who are about to put their fate in the hands of a coin toss.
Locally Owned. Locally Loved. Locally Flipped.
March Dadness isn’t just about randomly eliminating dads round by round until one emerges victorious—it’s about bringing together the best of Lincoln. And that means teaming up with some of the best locally owned businesses around.
These aren’t just prizes. They’re a showcase of Lincoln’s finest.
Meet the Local Legends Behind This Year’s Madness:
🔧 Action Plumbing, Heating & A/C
Because the only thing worse than losing in the first round is having a clogged dryer vent. Our March Dadness champion gets a free dryer vent cleaning, courtesy of another Lincoln staple. More about ‘em here: https://www.actionlincoln.com/
🍿 Colby Ridge Popcorn
The Husker popcorn tin loaded with white, cheddar, and caramel popcorn is essential for tournament watching (even if that tournament is just a bunch of dads waiting for a coin to land). Locally owned, locally popped, and a game-day must. More about ‘em here: https://colbyridgepopcorn.com/
🍺🥃 Kinkaider Brewing & Sideshow Spirits
The ultimate champion deserves an ultimate toast, so our winner takes home a case of beer from Kinkaider Brewing and a bottle of bourbon from Sideshow Spirits. If you can’t be the March Dadness champ, at least you can drink like one. More about ‘em here: https://www.sideshowspirits.com/ https://www.facebook.com/kinkaiderlincoln
🥨 Bierhaus Maisschäler
Even the Final Fathers get a little love—a free pretzel 🥨 and beer at one of Lincoln’s best spots for German eats and drinks. Because every dad deserves carbs. More about ‘em here: https://www.bierhausne.com/
Why Do We Do This?
Because it’s ridiculous. Because it’s fun. Because Lincoln deserves some lighthearted dad-on-dad competition. March Dadness is our way of celebrating the community we love, with the people who make it great. Whether you’re flipping the coin, rooting for your dad, or just here for the chaos, you’re part of something that could only happen in Lincoln.
So who will take home the title of March Dadness Champion 2025? Keep an eye on the bracket, follow us on social, and enjoy the ride. And if your dad wins, just know—you’re legally required to let him talk about it for the rest of the year.
Follow along and let the dadness begin!